[5 min watch] Growing your practice through skin cancer work

Have you considered growing your primary care general practice with skin cancer services? In this short video, Paul Elmslie (Founder & CEO of HealthCert Education and National Skin Cancer Centres) talks about the benefits of upskilling in skin cancer medicine in order to provide skin cancer diagnoses and treatments for your patients.

For further information on this topic, you may be interested to learn more about the HealthCert Professional Diploma program in Skin Cancer Medicine, providing tailored medical skin cancer training for GPs, online and with optional workshops.

Watch the full video now:

In the video, Paul Elmslie speaks about his experiences establishing and running a network of skin cancer clinics across Australia over the past two decades. He explains the benefits doctors enjoy when they dedicate their practice to skin cancer work.

“What doctors enjoy about [skin cancer work] is making a visual diagnosis and a decision about what to do, and then being able to treat the patient from end to end,” says Paul.

Doctors who offer skin cancer services can help address the significant skin cancer burden among Australians – thereby meeting patient demand and helping to save lives – without having to refer the patient to a specialist and thus play no further part in the patient’s care.

Patients appreciate primary care skin cancer diagnosis and treatment because it saves them time and money waiting to see a specialist dermatologist or access the public hospital system.

“For a GP to be able to provide a head-to-toe examination with dermoscopy, perform a biopsy and then manage anything suspicious, that’s ideal. The doctors that do skin cancer work find it very rewarding.”

Paul also speaks about the benefits of skin cancer work in terms of increasing your revenue and opening up an additional Medicare-based income stream for your practice, as well as filling your appointment book with recurring patients.

See all this and much more in the full video above!

For further information on this topic, you may be interested to learn more about the HealthCert Professional Diploma program in Skin Cancer Medicine, providing tailored medical skin cancer training for GPs, online and with optional workshops.

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